Shot by Lukas Beck

DEEP INC.- Urban Intervention Systems

Not uncustomary, the career of the Vienna-based artist Deep Inc. began in the graffiti scene in the western neighborhoods of the city in 1994. After several years of experimenting with classical New York Graffiti styles, he developed his characteristic 3-D style, inspired by calligraphy, architecture, and design. However, for Deep Inc. the boundaries of scriptural iconicity, characteristic to graffitis’ aesthetic, were soon to be reached. What followed were artistic interventions that put public space as a social and aesthetic phenomenon itself under scrutiny.
Ironically, Deep Inc. commented on the (social) failure of Viennas first civic-bike project; or reinvented a streetcar station as a racetrack – an artistic intervention that even met with the transport authority’s approval – subsequently.

Deep Inc.
Location: Yerevan, Armenia – 40° 11′ N, 44° 31′ O
Project: Horizont